top of page


The Unit Renovation ROI Multifamily Owners Aren't Calculating
Most renovation decisions in multifamily get made on instinct. The unit looks dated. Tenants are churning. The building down the street just got renovated and is leasing faster. So you renovate — or you don't — based on a feeling about whether it's worth it. What rarely happens is the actual unit renovation ROI multifamily math. And when you run the actual math on a cosmetic unit renovation in the LA market, the numbers change the conversation entirely — not just for the reno
Roxana Brito
6 days ago4 min read


5 Signs Your Rental Property Is Leaving Income on the Table
Rental income is supposed to be passive. But for most multifamily properties, there is nothing passive about the gap between what a property is earning and what it should be earning. That gap does not announce itself. It does not show up as a single obvious problem. It accumulates — month by month, unit by unit — in the form of extended vacancies, stagnant rents, deferred decisions, and missed opportunities that are easy to explain away and expensive to ignore. Here are five
Roxana Brito
Jun 25 min read


Most Multifamily Renovations Are Overbuilt. Here's What Actually Drives ROI.
Here is an uncomfortable truth about multifamily renovation: most of it reflects poor multifamily renovation ROI Not poorly done. Not structurally unsound. Overbuilt — meaning more was spent than the market will ever reward, and the renovation that felt like progress on walk-through day is quietly underperforming on the balance sheet. This happens constantly across California multifamily portfolios. An ownership group approves a full gut renovation. High-end finishes go in. T
Roxana Brito
May 294 min read


SB 721 Non-Compliance California: The Deadline Passed. Is Your Property Still at Risk?
The deadline passed. For many properties across California, the inspections were completed, the repairs were made, and the boxes were checked. But for others, the deadline came and went — and nothing happened. No fine showed up in the mail. No inspector knocked on the door. And it is tempting to conclude that the risk has passed too. It hasn't. The deadline passing without enforcement action doesn't mean the liability went away. In most cases, it means SB 721 non-compliance i
Roxana Brito
May 264 min read


Your Multifamily Property: Are You Ignoring the Signs of Decline?
Your rental property may appear fine on the surface. The units are occupied, and rent is coming in. However, "nothing is on fire" does not equate to optimal performance. For many multifamily properties in California, there exists a significant gap between maintenance costs and the hidden costs of neglect. This gap compounds monthly if left unaddressed. By the time it manifests as a vacancy issue, a failed inspection, or an unexpected budget overrun, the financial impact is of
Roxana Brito
May 194 min read
bottom of page